The idea of “Fashion misfits” is to redefine beauty standards and open up a platform to encourage unconventional aesthetics. Special people have been an ignored part of our society for the longest and there is a need to explore the versatile interpretations of beauty and be more accepting to all kinds of people.
With the help of this project, we’d like to create a space in the fashion and advertising industry, ultimately to open channels catering to special people as well, so that they can find a way to fashionably express themselves and become role models to our society too.
The photo story was featured by Berlin based Art & Fashion magazine Kaltblut on their website. http://www.kaltblut-magazine.com/misfits/
And covered by Buzzed India few days ago.